global media relations
Grow Share of Voice and Brand Awareness
Grow Share of Voice and Brand Awareness
No one understands the local market and media better than those who live and work there. Balancing the standardization and consistency of corporate messaging with the specific priorities and goals of each locale is essential. I can help you achieve this balance effectively.
Grow Share of Voice and Brand Awareness
Grow Share of Voice and Brand Awareness
Grow Share of Voice and Brand Awareness
In today's information-saturated world, cutting through the noise to reach your target stakeholders and potential customers is crucial. It's imperative to be present where your audience consumes information—whether it's social media, industry events or trade media. I can help you connect with the right people, delivering the right level of information through the most effective channels.
Executive Branding
Grow Share of Voice and Brand Awareness
Company Branding + Reputation
Building a strong personal brand starts with a robust social media presence. By consistently sharing your values, achievements and updates, you can connect more deeply with your audience and establish a genuine, trusted relationship. This ongoing engagement helps you stand out and ensures that your personal brand resonates with those who matter most to you.
Company Branding + Reputation
Company Branding + Reputation
Company Branding + Reputation
A brand encompasses more than just visual elements like logos; it is fundamentally shaped by experiences and perceptions of the company. Auditing a brand provides a critical status update, ensuring that key stakeholder perceptions align with the company's intended identity and values. Effective reputation management hinges on authenticity and building trusted relationships with key media outlets to maintain a positive perception, especially during negative situations.
Internal Communications
Company Branding + Reputation
Internal Communications
In today’s competitive landscape, maintaining strong relationships with your customers is crucial. Whether you are a market leader or aiming to become one, engaging with your audience is key. Your internal team can be your greatest asset or your biggest challenge. By using strategic communication, I can help empower your teams to improve buy-in, leading to higher job satisfaction. This not only enhances your company culture but also turns your employees into powerful marketing tools, providing significant recruitment and retention benefits.
Processes + Governance
Company Branding + Reputation
Internal Communications
I specialize in providing process and governance support to ensure your communication strategies are effective and compliant. Whether it's managing the approval process for material non-public information or the administration of your digital asset management tool, process and governance are vital. I can help you streamline these processes, ensuring they are efficient, secure, and aligned with your organizational goals.
My approach
Every strategy begins with understanding your business goals. My methodology ensures alignment with your desired outcomes:
- Define Objectives – Start with the end in mind: What are we trying to achieve?
- Stakeholder Mapping – Identify key audiences and their influence.
- Communication Solutions – Develop initiatives that support operational, financial or cultural goals.
- Execution Strategy – Implement a targeted plan for communication effectiveness.
My Philosophy
Communication is more than words—it’s perception, trust and engagement. My approach is built on:
- Holistic Communications – Breaking down silos, applying systems thinking, and fostering interconnected relationships.
- Insights & Audience Understanding – Creating two-way channels that focus on how messages are received, not just what is said.
- Clarity & Precision – Delivering bite-sized, impactful messaging where audiences already consume information.
- Building Trust – Earning credibility through authenticity, proactive communication and transparency.